The NBA Finals kept their ratings streak going with Game 4, which brought in the biggest Game 4 audience since 1998.
As the Knicks scored an epic rebound after their Game 3 loss, Game 4, which aired on Wednesday, June 10, brought in 20.9 million viewers, according to big data plus panel Nielsen figures.
Viewership for Wednesday’s Game 4 was up 123% from last year’s Game 4, and peaked with 23.2 million viewers at 11:15 p.m. ET.
More to come …
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